Analysis of media insights and trends on the topic of
electric and hybrid vehicles and the automotive industry in
April - May 2023
The client required a media intelligence platform capable of delivering accurate, immediate data that could be seamlessly integrated into their internal wider data reporting platform. A number of complex challenges needed to be addressed, while also creating a solution that catered to their diverse business functions across the globe.
The goal was not only to monitor the client’s media representation, but also to understand the sentiment, prominence and key drivers influencing its media coverage and benchmark it against its competitors’ activities. The intricacy of media channels and the complexity of identifying the precise metrics to monitor posed a significant challenge.
Ruepoint provide us with a daily media monitoring service and a quarterly insight report. The daily alert service is very accurate and comprehensive so we are always up to date with the latest media coverage. The portal gives quick and easy access to the data when we need it. From my experience, I would have no hesitation in recommending them and I believe they are the market leader in providing media monitoring and insights...
Collaborating with the Ruepoint team is truly a wonderful experience. I am highly impressed with how they work, continuing to deliver invaluable insights in the most efficient, digestible way. The Ruepoint team go above and beyond to understand our brand’s needs to ensure that we are continuously receiving the best service possible. Their services have become an invaluable asset and reliable source for information.
We used Ruepoint's media intelligence services for several years and it is a fantastic and useful service. In my role, it is essential that sponsors coverage is tracked and monitored and thankfully the service that Ruepoint's service allows me to do so. The team at Ruepoint have always been a pleasure to work with. I could not recommend their service highly enough.
Aviva appointed Ruepoint as sole provider of a daily media monitoring service and quarterly insight reports effective from June 2019. Rue Point Media have consistently provided us with an excellent and efficient service. In addition to the normal service delivery, our client manager is always contactable and very responsive to additional requests on an ongoing basis. I have no hesitation in recommending them as a reliable service provider.
Ruepoint provides monitoring and evaluation services for AIB. They are consistently dependable, and their monitoring service is intuitive and easy to use. Their evaluation system provides a valuable and comprehensive insight into coverage across a range of media. Their people have been a great support to us, and are extremely responsive and adaptable to AIB’s needs.
Ruepoint has enabled us to be one step ahead. Through our daily media-mention updates and monitoring of key words, we have a bird’s-eye view of the media landscape in our industry and can plan our next move accordingly. Ruepoint’s team of experts have been invaluable to us with their expert insights, and are always ready and willing to help with detailed reports and pinpoint analyses on request.
Ruepoint provides a valuable media analytics and observation service for Cystic Fibrosis Ireland. They further provides us with an analysis over a period of time that gives us benchmarks to compare with previous reports. Such analysis is essential for expert patient groups such as ourselves, not least because the having an accurate sense of the current profile of CFI is essential for our advocacy work and for fundraising...
Since moving to Ruepoint, we have absolute confidence in the quality of our media monitoring.This is vital, not only for our clients but for our work as a PR agency. The responsiveness of the Rue Point Media team, their customer service and proactive approach to servicing their client needs is excellent, and we look forward to an ongoing, productive relationship with Ruepoint as our preferred media monitoring service and partner.