Use Cases
Effective Crisis Management
In a crisis, every second counts, and timely information is your ally. Regularly monitoring and analysing your brand’s reputation is crucial to identifying potential threats and opportunities. Our crisis reports help your PR team act fast and make informed decisions during crises, minimising risks and addressing emerging issues effectively. Navigating a crisis is inevitable, making it crucial to define what constitutes a crisis for your organisation as part of strategic planning. Crisis planning should seamlessly integrate with long-term communications plans rather than interrupting them.
Measuring PR&Comms’ Contribution to Organisational Success
As a global media intelligence provider, our objective is to demonstrate the value of PR & Communications, given their critical role in shaping brand reputation, nurturing stakeholder relationships, and driving business outcomes. By consistently measuring and highlighting the outcomes of strategic communication initiatives, companies can underscore the significant contribution of PR and communications. Traditionally viewed as an operational cost, there is now a compelling argument for recognising the financial value these functions bring to the organisation.
AI Vs HI: Combining Technology with Human Expertise
In our approach to insight reporting, we blend AI and Human Intelligence (HI), identifying the elements of each that best fit the context, striking a balance between efficiency and accuracy to effectively deliver for your organisation. We offer a service led by human experts, augmented by responsive and efficient technological solutions, with human oversight in both quality control and customer relations. We prioritise the human touch, ensuring that insights and strategic advice are delivered by consultants who are well-versed in your organisation’s media content and strategic vision. They are readily available to address questions, conduct deep dives, and provide personalised assistance.
Craft an Effective ESG Strategy
As a PR and Comms professional, demonstrating the positive impact of your brand’s Environmental, Social, and Governance (ESG) to relevant stakeholders is an invaluable addition to the overall goal. With the right insights and data, media intelligence can help your brand reach its sustainability goals and provide PR and Comms with evidence of tangible contribution to achieving these goals.Whether you want to engage in ESG conversation or not – it should be an informed decision. Insight will break down the content for you into key focus areas and learnings. Whatever your strategy, you can stand over it with data.
The Benefits of Unified Media Monitoring for Global Teams
At Ruepoint, our expertise lies in delivering personalised solutions designed to meet the unique needs of every client, regardless of their scale, sector, market, or communication objectives. With our expansive global reach and consolidated solutions, you gain seamless access to all essential tools and insights consolidated in one centralised location. Coordinating communications globally in an effective manner while adeptly navigating all variables at play is a mammoth task. Having a central resource for content monitoring and insights that align with baseline organisational objectives is an integral asset in successfully managing a global communications function.
Trusted by the best.
Get in touch
We understand the needs of PR and Communications teams and want to help you showcase the true value of your work in an actionable, data-driven and cost-efficient way.
We focus on what truly matters for your success journey. Our experienced team is here to help and be the flexible and understanding partner that you can trust with all your media intelligence needs.
We are excited to meet you, let’s talk!
Start a free trial
Not sure where to start and what you need from your media intelligence provider? Get an expert consultation, free trial of the service, and a free media intelligence audit from our team: