Demonstrating
the value of global
PR & Comms.

Demonstrating
the value of global
PR & Comms.

WHAT WE DO

Navigating the
global media stream.

Our mission is to provide global companies with easy-to-use media monitoring and intelligence solutions that deliver accurate and actionable insights.

We believe that by empowering our clients with timely and relevant information, they can make data-driven decisions that guide PR strategies.

WHAT WE DO

Navigating the
global media stream.

Our mission is to provide global companies with easy-to-use media monitoring and intelligence solutions that deliver accurate and actionable insights.

We believe that by empowering our clients with timely and relevant information, they can make data-driven decisions that guide PR strategies.

ABOUT RUEPOINT

A trusted long-term partner
which understands your business.

We take pride in our clients' success.

We understand that the business environment of each customer is unique. That’s why we always go the extra mile to learn about our clients’ industry and specific PR & communications objectives, providing truly tailored data-driven solutions in line with their unique requirements.

0 +
Clients worldwide
0 M+
Sources monitored daily

Not sure where to start and what solutions are right for your business?
Contact us to get a free media intelligence audit.

VALUE OVER VANITY

Showcase the true value of your work.

The future of PR is value measurement

How do you know if you are making an impact on your target audience and contributing to business growth? How do you prove it to your CFO and board of directors?

Many businesses struggle to understand the worth of their PR activities, in comparison to more directly measurable marketing strategies. However, communication decisions do not need to be based on gut feel.

This prompts the question: What measurement framework should you use to demonstrate tangible business results and the value of PR?

Learn more about the shift from vanity metrics to value measurement and how to future-proof your PR strategies from Ruepoint’s Co-Founder and COO Raina Lazarova. 

Read her comprehensive blog article with expert actionable tips on improving value measurement or listen to the special podcast episode recorded for Fibep’s Media Intelligence Explained series.

RESOURCES

Our latest insight reports.

Electric and Hybrid Vehicles
Industry Landscape Report

Analysis of media insights and trends on the topic of
electric and hybrid vehicles and the automotive industry in
April - May 2023

Central Bank Digital Currencies
Industry Landscape Report

Insightful overview of media coverage on the topic of
Central Bank Digital Currencies in the period
January - March 2023

Some of our success stories.

Empowering Strategic Decision Making with Bespoke Global Media Intelligence

The client required a media intelligence platform capable of delivering accurate, immediate data that could be seamlessly integrated into their internal wider data reporting platform. A number of complex challenges needed to be addressed, while also creating a solution that catered to their diverse business functions across the globe.

Transforming Media Intelligence for
H&M Ireland

H&M Ireland, previously reliant on a UK supplier for media analysis, was operating with a one-size-fits-all approach. The need for an in-depth comprehension of Irish media, tailored KPIs, and thorough knowledge of the local competitive landscape was pressing.

Crafting a Tailored Media Intelligence Service

The goal was not only to monitor the client’s media representation, but also to understand the sentiment, prominence and key drivers influencing its media coverage and benchmark it against its competitors’ activities. The intricacy of media channels and the complexity of identifying the precise metrics to monitor posed a significant challenge.

TESTIMONIALS

Trusted by the best.

Not sure where to start?
Talk to our experts!