Interview with new AMEC Chair Raina Lazarova on the future of media
Communications are becoming more complex, and the pressure on the media is intensifying. As a result, journalism is becoming increasingly more important for the future of democracy. That’s the essence of the recent interview our COO and Co-founder, Raina Lazarova, gave as the Chair of the Board of Directors of AMEC.
Insights from PR360’s 10th Edition
PR360 brought together bright minds in PR and communications to exchange ideas and explore industry trends. Here are some reflections from the discussions and insights at PR360’s 10th edition, hosted by Danny Rogers and PRWeek UK.
Growing in Purpose: Sustainability Policies for Brands
Companies that prioritise the environment don’t just grow in profits, but in purpose and meaningful impact. From management decisions to daily operations, we are making eco-friendly choices and prioritising sustainability.
Webinar insights: How to take your data visuals from finger painting to fine art
In a webinar organised by FIBEP Amrita Sidhu (Managing Director, Medianet) and Raina Lazarova covered the basics and examples from our businesses, as well as great examples from outside the business. We believe that when done well, data visualisation ensures that stakeholders can quickly grasp critical insights from data and base decisions on it.
Hot topics for PR in 2024: Webinar Key Takeaways
This week I hosted the first collaborative webinar between ICCO and Ruepoint and I’m very pleased with the insightful discussions that unfolded. Together with the industry experts Adrian Monck, Boaz Paldi, and Rob Morbin we focused on the potential challenges and opportunities in 2024 aiming to be adequately prepared for this year. In this blog post, I’ll break down the valuable insights and takeaway discussed, focusing on the scenarios we should be paying attention to.
Webinar Insights: Navigating the Noise: PR Strategies in a Year of Volatility
In this article, I will share the key takeaways from our recent webinar, “Navigating the Noise: PR Strategies in a Year of Volatility.” I had the privilege of crafting it in collaboration with two industry leaders—Ana Adi, a professor at Quadrigal University of Applied Sciences, and Conor Brophy, Managing Director of Consulting at Tineo.
Celebrating Excellence at the AMEC Communication Effectiveness Awards 2023
his annual ceremony is a celebration of excellence in communications measurement and evaluation. We are truly grateful to have been announced as winners, upholding this prestigious standard. It brings me great joy to share that we received awards in three categories at this prestigious event, showcasing our dedication to pushing boundaries and driving excellence in the media intelligence industry.
History and value of AMEC Measurement Month
Ruepoint is proud to be part of this annual initiative that focuses on best practices and emerging trends in the measurement and evaluation of communication. In this article, I will delve into the history and value of the initiative, its inspiration, and our involvement in this important industry event.
Sustainable Media Intelligence: Our Approach for a Greener Future
One way we measure success is by the positive example we set. In a world where environmental concerns are growing by the day, sustainability has become a buzzword that transcends industries and touches every aspect of our lives. At Ruepoint, we believe that sustainability isn’t just a trend – it’s a responsibility. As a global media intelligence company, we are committed to reducing our carbon footprint and adopting eco-friendly practices in our operations. In this blog post, we’ll delve into our sustainability journey and the steps we’re taking to create a greener future.
PRCA International Summit 2023: Key Takeaways and Insights
The PRCA International Summit was an important opportunity for the PR and Communications community to come together again after the summer holiday and discuss some of the key topics that have been on everyone’s mind from workspace diversity and inclusion to AI and measuring the effectiveness of communication.