At Ruepoint, our mission has always been to help PR and communications professionals navigate the complex media landscape with clarity and purpose. Today, we are thrilled to announce an exciting new chapter in our journey: Ruepoint has been acquired by Muck Rack, a leader in PR software and innovation.
This partnership is a strategic alliance of two companies with shared values, complementary expertise, and a bold vision for the future. Together, we aim to redefine the media intelligence and PR toolset, combining our expertise in cutting-edge technology and bespoke media intelligence services to provide value to clients across the globe.
Muck Rack is a leading and award-winning PR software company. Offering the only public relations software powered by intuitive technology and the most accurate, comprehensive data provided by journalists themselves, Muck Rack helps more than 5,000 companies worldwide analyse and report on the impact of their media relations.
A Journey of Growth and Excellence
We started this company just over seven years ago with a clear purpose – to guide our clients through the complex media landscape, offering tailored media monitoring, editorial and measurement solutions that help demonstrate the tangible impact of communication efforts on business objectives. From our very first customer, through becoming the market leader in Ireland, all the way to becoming a leading global media intelligence company, our growth has been rooted in delivering exceptional value to clients, infinite care for our clients, and a relentless commitment to improvement. We are proud of having built a people-centric, collaborative, and value-driven culture that reflects our core principles: transparency, respect, and a drive to deliver transformative results.
Our success lies in our unique ability to blend domain expertise with robust data, empowering organisations to uncover the true impact of their communications. Now, as part of the Muck Rack family, we are ready to take this expertise to to the next level. Together, we are perfectly positioned to offer global brands a deeper understanding of their communication activities and the confidence to make data-driven decisions that inform PR strategies.
Expanding Horizons with Muck Rack
Joining forces with Muck Rack represents the natural next step in our journey. Clients can look forward to an enhanced media intelligence offering that combines Muck Rack’s cutting-edge technology and global reach with Ruepoint’s content curation rigour and tailored measurement and evaluation services. We are committed to delivering actionable, human-curated insights that empower communicators to drive meaningful business outcomes. Together, we are excited to help customers navigate the evolving media landscape and achieve their strategic goals with greater clarity and impact.
Looking Ahead
We are enthused by the opportunity to deliver on our shared commitment to clients: empowering them to navigate the complex media landscape with confidence and clarity. As part of the Muck Rack family, we will continue to push the boundaries of what media intelligence can deliver, setting new standards for excellence in the industry.
We are incredibly proud of how far we have come and look forward to this next phase of growth. To our clients, team members, and partners—thank you for being part of this journey.
The best is yet to come!
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